Distributor and Wholesale Buying Guide

Three rules define the programme. They are deliberately simple, because they are what you will plan stock against:

• Minimums are per model, not per order. 20 pcs on most builds, 5 pcs on selected models — the figure is printed on each product page. A mixed programme does not need 200 of anything.
• Mixed containers are the normal case. Benches, bins, planters and racks combine in one load; packing is designed around the container, so a distributor can cover several product lines in a single shipment.
• Price breaks are per model. Each model has its own quantity tiers, quoted with the offer — which lets you build margin on the volume SKUs and carry the long tail at one-container quantities.

Branding is a production capability here, not a favour. On custom runs from 50 pcs per model we can apply:

Send the brand guideline before production; we return a colour and artwork proof for sign-off first.

OEM from customer drawings is covered on our custom and OEM page, including the pre-production sample that goes out before the bulk run.

The economics of resale are made in the second and third year, not the first container. Two planning habits make that work:

• Forecast the top sellers. Give us a rolling view of which models move and in what order sizes; production and coating batches can then be planned so lead time shortens for the models that actually earn the margin. Lead time is confirmed per order at quotation.
• Plan the long tail at container level. Slow models do not need to meet volume tiers — they ride along in the mixed container. Dead inventory is usually created by over-ordering the tail, not the head.

Consumables and wear parts — slat replacement sets, bin liners, fixing kits — are quoted per project; raise them when you set up the line rather than assuming an off-the-shelf parts programme.

Mixed containers are where a wholesale programme either compounds its margin or loses it to freight. Three practical rules from distributor shipments:

• Balance the load, not the order. Benches nest and slats pack flat; bin bodies stack inside each other; planters nest where the profile allows. The models with the best cube efficiency subsidise the awkward ones — ask for the loading plan at quotation, per our shipping notes, and re-balance the model mix while it is still a spreadsheet decision.
• One programme, one finish system. Models ordered in a single RAL powder-coat system consolidate coating batches — that shortens production and keeps the range visually coherent on your floor.
• Reorder at container economics, not box economics. The second order of a top seller is cheaper in every way when it consolidates into a planned mixed container instead of a rushed partial shipment. Forecasting the top sellers is what makes that possible — the planning rhythm above.

The ranges mix naturally in one programme: park benches and picnic tables for the public-space side, litter bins and recycling stations as the always-moving SKUs, and planters and bike racks as the differentiation lines most distributors under-buy.

Resale lives or dies on what happens after the first container lands, so the service structure is worth knowing before you commit:

• Warranty flows through you. Our warranty terms cover the structural product; as the reseller you hold the customer relationship, and we stand behind you with parts and documentation — warranty claims are handled against the order, not against your customer individually.
• Wear parts are quotable. Slat sets, liners, fixing kits and touch-up paint are quoted per project; setting up a standing spares assumption with the first order turns season-two service into a reorder line instead of a custom negotiation.
• Documentation follows the shipment. Packing lists, loading plans and pre-shipment photo records are issued per order — the same records your end buyers will ask you for.
• Escalations reach engineering. Because you buy factory-direct, a product question goes to the people who built it, not to an import desk. That is the practical difference between a trading relationship and a supply one.

1. A candidate model list with estimated annual volumes — the tier structure matters more than the first order size.
2. Your market: which of the buying situations in this section your customers sit in, so we quote the right documentation set.
3. Branding intentions — even "ours, eventually" — because colour and plaque decisions are cheapest to make before the first run.
4. Destination port and freight preference, so the quotation lands FOB or CIF correctly the first time.

We reply with a costed quotation, the per-model tier structure and the trade-terms sheet. Sample units can be arranged before the first container — the sample route is described on our trade terms page.